Mobile
Macau

With a smartphone installed base of over 4.5 billion in 2019, 5G access made commercially available in 25 countries at the end of 2019 and expected to reach 154 countries in 2025, mobile markets form undoubtedly part of the most innovative and actively growing sectors.

The inescapability of mobile Apps, used in all activities, from e-commerce to banking, transport, video or gaming, demonstrates the growing role taken by mobile services throughout sectors and regions. The reports aims at disclosing the operating results of such operators, in terms of subscribers, revenues and key indicators such as 4G, 5G, data-only (or USB dongles), and M2M subscribers. Mobile network operators (MNOs) and mobile virtual network operators (MVNOs) are regarded separately to provide a complete understanding of market dynamics.

An in-depth analysis of the market structure, evolution of operators’ market shares and country forecasts enables to understand the historical and future key challenges underlying mobile companies’ strategies outcomes.

The indicators include:

  • Quarterly subscriber count by actor and country
  • Quarterly revenue evolution by actor and country
  • ARPU by actor, by country, and comparative evolution
  • Group structure analysis
  • Additional indicators: data-only mobile subscriptions, MNO and MVNO networks, 4G and 5G subscriptions
  • Penetration rate of subscriber numbers and additional KPIs over population

Graphics and visualization tools enable to grasp the market dynamics from first sight. Full data history and forecasts are summarized in downloadable tables, PDF or PPT.

The Mobile industry in Macau

Macau’s mobile usage and mobile penetration rates are high, exceeding 300% for the past four years. This specificity is due to the influx of 20 million visitors on the island every year, as well as the habit of having multiple SIM cards per mobile phone users. In 2019, the mobile penetration jumped to over 370% due to the growing popularity of cross-border tariffs allowing Hongkongese and Chinese consumers to sign up for services in Macau and benefit from cheaper mobile plans. In 2020, the local authorities thus imposed that all prepaid SIM cards should be registered before April 19th or face suspension of services, with a final deactivation planned on October 16th.

Population: 0.69M
Population density: 22933.3/KM2
Number of households: 0.2M
Average households size: 3.51
Surface area: 30 KM2
  • Quarterly up-to-date detailed data & history
  • By operator and technology
  • Small, medium and big operators covered
  • Annual forecasts by technology
  • Market segment deep dives with interactive dashboards
  • Regular price starting from $190

  • Regular price starting from $190

Other Market Reports


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Companies

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