Mobile
Poland

With a smartphone installed base of over 4.5 billion in 2019, 5G access made commercially available in 25 countries at the end of 2019 and expected to reach 154 countries in 2025, mobile markets form undoubtedly part of the most innovative and actively growing sectors.

The inescapability of mobile Apps, used in all activities, from e-commerce to banking, transport, video or gaming, demonstrates the growing role taken by mobile services throughout sectors and regions. The reports aims at disclosing the operating results of such operators, in terms of subscribers, revenues and key indicators such as 4G, 5G, data-only (or USB dongles), and M2M subscribers. Mobile network operators (MNOs) and mobile virtual network operators (MVNOs) are regarded separately to provide a complete understanding of market dynamics.

An in-depth analysis of the market structure, evolution of operators’ market shares and country forecasts enables to understand the historical and future key challenges underlying mobile companies’ strategies outcomes.

The indicators include:

  • Quarterly subscriber count by actor and country
  • Quarterly revenue evolution by actor and country
  • ARPU by actor, by country, and comparative evolution
  • Group structure analysis
  • Additional indicators: data-only mobile subscriptions, MNO and MVNO networks, 4G and 5G subscriptions
  • Penetration rate of subscriber numbers and additional KPIs over population

Graphics and visualization tools enable to grasp the market dynamics from first sight. Full data history and forecasts are summarized in downloadable tables, PDF or PPT.

The Mobile industry in Poland

The Polish mobile market is the biggest and most crowded of the region, with four mobile network operators (MNO) and more than 15 mobile virtual network operators (MVNOs). The average revenue per users is therefore low even with good 4G penetration, and competition is hot between the market leader Play and its challenger, the incumbent Orange Polska. The country is still lacking fixed broadband infrastructure, which leads to quite high albeit declining numbers of data-only subscribers, which are being replaced by fixed 4G and 5G routers.

Population: 38.27M
Population density: 122.39/KM2
Number of households: 14.38M
Average households size: 2.66
Surface area: 312690 KM2
  • Quarterly up-to-date detailed data & history
  • By operator and technology
  • Small, medium and big operators covered
  • Annual forecasts by technology
  • Market segment deep dives with interactive dashboards
  • Regular price starting from $190

  • Regular price starting from $190

Actor Profiles

  • Quarterly up-to-date detailed data & history
  • Market segment deep dives with interactive dashboards
  • Local and regional ranking
  • Competition benchmarking
  • By activity

  • Regular price starting from $90
  • Quarterly up-to-date detailed data
  • Up to 5-year history
  • By activity (TV, OTT, broadband, mobile, telephony)
  • Market segment deep dives with interactive dashboards
  • Regional benchmarks
  • Regular price starting from $190

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Companies

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